Georges Wendell Press
Each of his Georges Wendell pieces comes laden with an imagined story: He’s a Marais-based garmento, smoking cigs and avoiding his wife in favor of his mistress. Her? She’s an ingenue, just off the Métro, smoking of course, and new to Paris from the hills of Switzerland. Some of the tropes might come off as markedly retrograde, especially considering the open minds about gender elsewhere, but Kaczmarek takes a more theatrical approach to clothing—more like costume design and less like a statement of identity.
Vogue US
Après avoir fondé sa marque Afterhomework alors qu’il était encore
lycéen, Pierre Kaczmarek décide, en 2020, de reprendre les rênes
d’une marque de prêt-à-porter masculine endormie pour lui donner un
second souffle. Georges Wendell reflète plus que jamais le tout Paris et
sa jeunesse. Le créateur fait la part belle aux stéréotypes de ses quartiers
et de ses habitants, du garçon de café au commerçant. Et la recette
fonctionne.
Vogue FR
Georges Wendell brand has already dropped a couple capsules
with Ssense, and released a first full collection at Paris Fashion
Week. Inspired by the dog days of August, when the French
clear out and the streets of Paris are lined with tourists and
unlucky office workers, Kaczmarek is reimagining deconstructed
suits, skirts, shorts, and strappy tops for salty summer weather
Vogue US
Cheeky, suave and very Paris are a few way to describe emerging brand
Georges Wendell. Designer Pierre Kaczmarek revived the brand, which
originally began as a tailoring shop in Le Sentier, Paris’ Garment District, after
graduating from his previous project, Afterhomework(Paris).
WWD
The result is one that’s reflective of Paris’ youth culture — it’s
archetypically perfect and precisely tailored and the colors are muted
for the most part, but prints and patterns remain vivid. Footwear styles
are boundary-pushing while traditional at heart, and as for tailoring, it’s
again classic but informed by the youth
WWD